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Privacy & Data

Center for Democracy & Technology releases new report on privacy and DOOH; skips alarmist nonsense

The Washington, DC-based Center for Democracy & Technology released a new report this week on consumer privacy and the digital signage industry, called Building the Digital Out-Of-Home Privacy Infrastructure.

The CDT report has recommendations for ensuring privacy as more and more DS and DOOH companies start using audience counting and other technologies to get a sense of audience size, dynamics and profile.